Quaid-i-Azam University (QAU) has inked a Memorandum of Understanding (MoU) with POWER99 Foundation to engage in an effort to promote education in the field of journalism and digital media communication by establishing a Center of Excellence in Media Studies on the campus.

Prof. Dr. Muhammad Ali, Vice Chancellor, Quaid-i-Azam University and Najib Ahmed, Chairman, POWER99 Foundation signed the MoU. As a preliminary activity, the Foundation will assist QAU in developing curriculum, training manuals and course plans to impart education and skills to the degree and diploma students of the Center. Later on the Foundation will support QAU to establish and manage a Digital Content Depository (DCD) for all departments of the University accessible to the students across the world to meet the new challenges facing the education sector of Pakistan due to pandemic.

While addressing the ceremony, the Vice Chancellor said, this collaboration is a part of QAU’s efforts to establish academia industry linkages. He said the center of excellence “Quaid-i-Azam School of Media Studies” would contribute towards evolving and changing landscape of media and communication industry by providing skilled human resource.

Najib Ahmed, Chairman of Foundation said the foundation will help QAU to establish a Digital Audio Broadcast (DAB) Studio as a necessary component of the Quaid-i-Azam School of Media Studies. The organization will also provide technical facilities to different departments in their educational and co-curricular activities. Prof. Dr. Nazir Hussain, Dean, Faculty of Social Sciences, Prof. Dr. Zahid Asghar, Registrar, QAU, Treasurer of the University and senior faculty members attended the signing ceremony.